New Genesis G70 is recognized as one of the few finalists in the 2018 International Design Excellence Awards (IDEA) event, held by the Industrial Designers Society of America (IDSA). The prestigious jury evaluated all design aspects of the G70 based on design innovation, sophistication, benefits and social responsibility.

The latest family member, the 2019 Genesis G70 luxury sport sedan sets new benchmark and standards in the segment by showcasing holistic integration of performance, refined utility features, fine luxury ambience and of course, sexy and appealing exterior styling. As it seems, the engineering team is determined to prove that such conceptual ideals could be key to future ideas and models – in their own words the design of G70 “captures beauty and tension – just like an athlete poised to perform.” Neat!

Offered with wide choice of personalization features, new G70 is available with either a 363hp, generated by a 3.3-liter twin-turbo V6 engine or a smaller 252hp 2.0-liter turbocharged 4-cylinder power unit. However, no matter the chosen system, G70 is capable of sprinting from 0 to 100km/h in mere 4.5 seconds. Neat!

As it comes to IDEA, this is a premium design competition event that searches for the most beautiful and sexy design concepts among wide array of industries and disciplines. The rates are formed by the following criteria: design innovation, benefit to the user, benefit to the client, benefit to society and appropriate aesthetics.

Source: Genesis