2011 FORD F-150 LAUNCH BUILDS ON SUCCESS OF RECOGNIZABLE, NO-NONSENSE ADVERTISING CAMPAIGN – The new ad campaign for the 2011 Ford F-150 launches Nov. 6 and builds on the success of the “rant” style campaign first introduced on F-150 in 2008 – Ads focus on F-Series powertrain leadership with four new engines in the F-150 […]
RUNNING HOT AND COLD: FORD F-150 WITH ECOBOOST ENGINE TAKES ON BAJA 1000 OFF-ROAD DESERT RACE A 2011 Ford F-150 EcoBoost™ will take on the demanding Tecate SCORE Baja 1000 long-distance desert endurance race this year, marking Ford’s EcoBoost engine racing debut. A 2011 Ford F-150 EcoBoost™ engine will take on the demanding Tecate SCORE […]
DEARBORN, Mich., Sept. 17, 2010 – Ford will put some 20,000 people behind the wheel of the new 2011 Ford F-150 months before the vehicle arrives in dealer showrooms so they can see for themselves how its all-new powertrain lineup – including the much-anticipated 3.5-liter EcoBoost – performs and how F-150 stacks up against the […]
2011 FORD F-150 SVT RAPTOR ADDS SUPERCREW OPTION, MORE TECHNOLOGY, TOWING, STANDARD 6.2-LITER ENGINE • Ford F-150 SVT Raptor again is raising the bar for high-speed off-road performance trucks by adding a SuperCrew option and more standard power and towing capability for 2011 • The previously optional 6.2-liter V8 engine, which produces 411 horsepower and […]