Dodge Viper Cup Series Kicks Off Inaugural Season on VERSUS

Virginia International Raceway Hosts First Two Viper Cup Races

* Ten-race spec series features new Dodge Viper ACR-X – “the” ultimate special-edition model of America’s ultimate sports car
* VERSUS to televise all 10 events in 30-minute show format
* MICHELIN signs on as official tire sponsor
* First two races of Viper Cup series celebrity driver program will feature Shaun Bailey of Road and Track magazine and Army National Guard Sergeant Mike Kohn of U.S. Olympic bobsledding fame
* Growing interest in the new series leads Dodge to produce 25 additional 2010 Viper ACR-X models

July 9, 2010 , Auburn Hills, Mich.

The next chapter in the racing legacy of the Dodge Viper is about to be written when 12 Dodge Viper ACR-X race cars take to the track to begin the 2010 Dodge Viper Cup series season at Virginia International Raceway (VIR) in Alton, Va., July 10-11, 2010.

“The Dodge Viper ACR-X is designed and built specifically for the race track,” said Ralph Gilles, President and CEO, Dodge Brand. “Now with VERSUS on board, race fans will have the opportunity to see our untamed and unmatched road-racing machine along with some of our talented Viper owner/drivers compete on five of the best road courses in the county as part of the Dodge Viper Cup series.”

Event Coverage on VERSUS

VERSUS, the fastest growing sports cable network in the U.S. will televise each of the 10 series races in 30-minute shows approximately two to three weeks after each race. Viewers should check local listings for the 2010 Dodge Viper Cup series schedule on VERSUS. If fans miss a certain race, each 30-minute show also will re-air on VERSUS at various times throughout the season.
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Dodge plans to deliver a vehicle lineup like no other since the introduction of the iconic American sports car in 1992.

At the heart of the 2010 Dodge Viper SRT10 remains the venerable 8.4 L V10 engine that produces 600 (450 kW) horsepower and 560 lb.-ft. (760 N•m) of torque. Benchmark performance numbers, including 0-60 mph in less than 4 seconds, quarter-mile time in the mid 11-second range and 0-100-0 mph in 11 seconds flat, and a top speed of 202 mph, continue to prove how the serious, race-inspired, street-legal two-seater performs without apology.

Body style offerings remain unchanged with the availability of Roadster and Coupe models along with the ACR (American Club Racer) package. Approximately 500 vehicles will be built for the 2010 model year.

With the introduction of two new exterior colors–Toxic Orange Pearl Coat and Bright Silver Metallic Clear Coat–Dodge Viper SRT10 is now available in 12 different colors – the most regularly available choices in one model year. And with six stripe options in the new wider configuration, five different interior color combinations, four different wheel choices and three available interior bezels; the 2010 Viper SRT10 will be available in more than 7,600 combinations–the most for any one model year–significantly adding to the exclusivity of each car like never before.