Zac Brown signed a partnership with Chrysler and The Ram Truck brand to help honor U. S. soldiers, as well as to promote the band’s USO Tour and their latest single. In general, the partnership includes a letter-writing program to U.S. soldiers.

“Performing with the USO for the men and women in uniform has been a great experience for us. We wanted to find a bigger way to thank them, a way to mobilize people nationwide to show their support for these incredible individuals,” explains Zac Brown in a release.

“Ram Truck Brand was the perfect partner to realize this dream; not only do they share our commitment to recognize the troops’ service and sacrifice but they are determined to ensure this program helps to send a little piece of home to our service members abroad,” added Brown.

The “Letters for Lyrics” national campaign starts this May with a goal of sending 1 million letters to U.S. soldiers stationed across the world. Participants who write a letter to a U.S. soldier will receive a special compilation CD titled, “Breaking Southern Ground,” as long as supplies last.

“We believe that ‘Letters for Lyrics’ will spark the public’s interest in contributing to our troops abroad and to their families here at home. This goodwill gesture embodies one of the main pillars in the Ram Truck Brand’s DNA and demonstrates our continued support for the nation’s men and women in the military,” said Fred Diaz, President and CEO – Ram Truck Brand, Chrysler Group LLC.

It seems that Chrysler’s upcoming 6.4-liter V-8 gasoline engine will only be available for the SRT vehicles and not Ram Heavy Duty pickup trucks. Joe Veltri, Chrysler vice president of product planning, said “it’s designed for performance, not low-end torque. It’s designed for off-the-line 0-to-60 times.”

He also added “it’s a struggle to recrank that engine to make it a truck engine.” As we can see, Chrysler maybe needs a gas engine with more horsepowers than the current 383 horsepower, 400 pounds-feet of torque 5.7-liter Hemi V-8 used in the Ram HD trucks.

Actually, in the heavy-duty segment between gasoline and diesel engines there is a tendency – from 75%/25% to 70%/30% today and maybe 60%/40% in the future (gas/diesesl). And the price of the diesel engines is rising up.

Mopar – Chrysler Group’s service, parts and customer care brand will present mobile TV into Chrysler, Jeep, Dodge and Ram and the first “winner” is going to be the Ram 2500.

If this really happens, Chrysler will be the first automaker in the United States to offer live, mobile TV to its clients – college and professional sports, breaking news, children’s shows, prime-time sitcoms, reality TV and daytime dramas.

Pietro Gorlier said “We are the first automaker in the United States to offer live, mobile TV in more than 100 metropolitan markets. Live, mobile TV gives our customers the ultimate in entertainment and it’s a great example of how Mopar adds value to our Chrysler, Jeep, Dodge and Ram brands.”

All-new 2010 Ram 2500/3500 Heavy Duty pickups recognized by editors for setting a new benchmark in heavy-duty truck segment

All-new 2010 Ram Heavy Duty pickup beats the competition in a series of rigorous tests

Auburn Hills, Mich. , Dec 10, 2009

The editors of Motor Trend today named the all-new 2010 Ram 2500/3500 Heavy Duty pickups the magazine’s “2010 Truck of the Year®.”